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Title. DoublThe members of the Communications Professionals Economic Stimulus Group are all independent contractors and freelancers, each with many years of professional experience and available for assignment whether on a project basis or time-specific contract. Each of the profiles contains at least one means of contact for an exploratory conversation. Sami Al Shorafa --- Sami is driven communications professional with over nine years of PR agency experience preceded by five years of management consultancy experience. He is skilled at managing local, regional and cross-industry integrated communication campaigns and corporate reputation building programs for clients in the consumer tech & IT, consumer, renewable energy, professional services, healthcare, government and oil & gas industries. Sami is experienced in processing complex subject matter, developing strong messages for client programs, and creating story ideas that resonate with audiences and generate positive coverage. He is fluent in written and spoken English and Arabic with a working knowledge of French. Linked In: http://ca.linkedin.com/in/samialshorafa/ Dean Askin ­­----Strategist, writer, editor and photographer with 25 years experience in journalism and communications that encompasses the non-profit, financial services, flooring and industrial tool sectors. He is currently launching his consultancy -- The ENSpace GROUP Communications Consulting -- and pursuing his photography. Linked In: http://ca.linkedin.com/in/deanaskin Scott Blythe --- Editor and writer with in-depth expertise in financial services -- GICs, mutual funds, hedge funds, private equity -- as well as education and childcare policy. Linked In: http://www.linkedin.com/profile?viewProfile=&key=45269024&locale=en_US&trk=tab_pro Jocelyn Brodie --- Brand marketing and corporate communications professional focused on improving competitive advantage. Sector experience includes financial services and venture capital companies, not-for-profit organizations, broadcasting, science and research-centred institutions, technology, education, health. Linked In: http://www.linkedin.com/in/jocelynbrodie Email: Jocelynbrodie@gmail.com Diana Cawfield ---- Diana Cawfield is an award-winning freelance writer specializing in business and finance in both print and online. She is a regular contributor to Morningstar, and numerous other publications, including Investment Executive, the Toronto Star, and Chatelaine. With her hands-on industry experience, Diana also specializes in corporate communications. Email: dcawfield@rogers.com Jo Coughlin --- Corporate and marketing communications professional with strong writing skills and extensive experience in the financial, technology, science-based, mining and industrial sectors. Skilled at targeting messages and writing annual reports, speeches, website content, marketing collateral, employee communications, white papers and thought leadership essays. Linked In: http://www.linkedin.com/pub/jo-coughlin/1/a75/825 Al Emid ---- An idea-man with multi-channel expertise – radio and television production, financial journalism for major newspapers, magazines and trade periodicals. International experience includes writing and producing over 1300 hours of American radio news programs incorporating live segments from the Bosnian War zone to Hollywood, as well as assignments as economics correspondent for an English-language South American news service. Lecturer on business and finance at Centennial College in Toronto. Al’s First Book – What I Have Learned So Far -- made the Globe and Mail bestsellers list; his second – Financial Recovery In A Fragile World -- was published in January 2012. His third book came out in 2013 and his fourth book – a Dummies Guide – is schedule for release in March 2014. He currently works as a freelance financial journalist, author and producer-news director of a weekly financial radio program on VoiceAmerica, one of the largest internet radio operations. Linked In: http://www.linkedin.com/pub/al-emid/3/990/163 Email: financialnew@alemid.com Phil Fine --- Editor, Investor's Digest of Canada, a biweekly, 20-page newspaper of investment advice with a circulation of 6,600. Solid experience as an investment writer and editor -- particularly in making complex and often dry material interesting, lively and understandable to a lay readership. Also interested in writing about infrastructure development -- especially, airports and railways. See blog: Linked In: http://www.linkedin.com/profile/view?id=32110733&trk=nav_responsive_tab_profileWeb Site: http://pfine1111.wordpress.com Suzen Fromstein, APR, M.CInst.M. ---- Suzen Fromstein, APR, M.CInst.M. is a freelance content creator, motivational speaker and Amazon best-selling book author (SUITS AND LADDERS: Ten Proven Ways to Keep Your Job Safe (with a few jokes thrown in) and WANT TO INFORM, INFLUENCE AND ENTERTAIN LIKE A PRO? The Seven Deadly Sins of Public Speaking and How to Avoid Them) . Prior to embarking upon her speaking and writing career, Suzen was the Director of Communications at The Investment Funds Institute of Canada (IFIC), the mutual fund industry’s trade association, taught business presentations skills at a local community college and ran her own communications and public relations consultancy.Suzen is available for freelance communications, PR or marketing assignments and to cover maternity, paternity or sabbatical leaves in your office. Linked In: http://ca.linkedin.com/in/suzenfromsteinEmail: Suzan@writeconnections.toWeb: www.suzenfromstein.comTwitter: SuzenFromstein@LaughLogice click me.

CPES members are available for assignment on a project or time-specific basis.  

Al Emid

  • An ideas-man with multi-channel expertise – radio and television production, financial journalism for major newspapers, magazines and trade periodicals.

  • International experience includes writing and producing over 1,300 hours of American radio news programs pulling in live segments from the Bosnian War zone to Africa to Hollywood, as well as assignments as economics correspondent for an English-language South American news service and a Dubai-based publication.

  • Also worked as a community college lecturer on business and finance.

  • Currently continues dividing his time between financial journalism and book writing:as a journalist, his byline appears in several countries; as an author, he has four books scheduled for 2019 – his first book – What I Have Learned So Far – made the Globe and Mail bestsellers list.

Most interested in:  Projects and assignments that use his broad and deep experience in the financial sector.

Contact:  http://www.linkedin.com/pub/al-emid/3/990/163; Email : financialnew@alemid.com

 

Barb Amsden

  • Extensive writing experience mainly in financial services, including report and newsletter writing, regulatory submission drafting, continuing education course preparation, etc.

  • Copy editing, presentation preparation, report formatting for a professional look.

  • Co-authored/edited Metis 1818-2018, 200 Years in Time.

Contact:  https://www.linkedin.com/in/barbamsdenpeoplepolicyprogress/

Sean Cooper

  • Personal finance journalist and best-selling author

  • Writes about personal finance, real estate, mortgages, pensions, and retirement planning

  • His articles have been featured in major publications such as the Toronto Star, Globe and Mail, Financial Post, MoneySense and Tangerine’s Forward Thinking blog.

Contact:  https://seancooperwriter.com/; seancooperwriter@gmail.com

Dave Gordon

  • Writer, editor, communications strategist and lecturer.

  • Has worked in an editor capacity for Postmedia, National Post, and four other publications.

  • His freelance writing has appeared in more than 120 media around the world, including BBC, Globe and Mail, Guardian UK, Montreal Gazette, Times of Israel, and scores of others.

  • Speaks on topics ranging from kosher speech, persuasive messaging, effective apologies and networking methods

Contact:  https://www.linkedin.com/in/dave-gordon-24019730/

Ruth Schweitzer

  • An arts and feature writer who’s ready, willing and able to tackle a wide range of topics.

  • Published by the Canadian Jewish News, the Toronto Star and the Toronto Blues Society.

  • Past editor of Performance magazine (editions for the Toronto Symphony Orchestra, Roy Thomson Hall, Mirvish Productions, Canadian Opera Company and National Ballet), worked in-house as a copy editor at an award-winning community newspaper.

Available for: Freelance editorial work, anything from proofreading to content editing. For writing samples, visit www.cjnews.com/author/ruth-schweitzer,

Contact: Linked In: www.linkedin.com/in/ruthschweitzer

 

Kelly Sheard, CriticalCommunications

  • Independent corporate communications consultant with broad leadership experience in corporate, government, not-for-profit and agency sectors 

  • Major consulting strengths in external communications, reputation management, issues and crisis management, media relations, corporate philanthropy

  • Specialty communications expertise in organizational mergers and acquisitions, and fund development

  • Communication consulting and services include effective, results-oriented writing, presentations and executive coaching

Contact: kellysheard@gmail.com, 905-469-9509, 403-918-9189https://www.linkedin.com/in/kellysheard/

Diana Cawfield Diana Cawfield is an award-winning freelance writer specializing in business and finance in both print and online. She is a regular contributor to Morningstar, and numerous other publications, including Investment Executive, the Toronto Star, and Chatelaine. With her hands-on industry experience, Diana also specializes in corporate communications.

Contact:  dcawfield@rogers.com

 

Suzen Fromstein, APR, M.CInst.M. Suzen Fromstein is a freelance content creator, motivational speaker and Amazon best-selling book author (Suits and Ladders: Ten Proven Ways to Keep Your Job Safe (with a few jokes thrown in) and Want to Inform, Influence and Entertain Like a Pro? The Seven Deadly Sins of Public Speaking and How to Avoid Them) . Prior to embarking upon her speaking and writing career, Suzen was the Director of Communications at The Investment Funds Institute of Canada (IFIC), the mutual fund industry’s trade association, taught business presentations skills at a local community college and ran her own communications and public relations consultancy.Suzen is available for freelance communications, PR or marketing assignments and to cover maternity, paternity or sabbatical leaves in your office.

Contact:http://ca.linkedin.com/in/suzenfromsteinEmail: Suzen@writeconnections.toWeb: www.suzenfromstein.comTwitter: SuzenFromstein@LaughLogic

Sheldon Gordon – Experienced and versatile writer/editor who is engaged in both freelance journalism and corporate communications. His corporate communications skills include web content and blogging, speechwriting, copywriting, and media relations. His clients have included the accounting profession, the legal profession and the financial services industry. For eight years, he was communications manager for a national professional association. His freelance journalism is mainly focused on business, legal and health writing. This activity is informed by previous positions in the print and broadcast media, including editorial page editor of the Financial Times of Canada, editorial writer and columnist at the Globe and Mail, producer at CBC-TV and parliamentary reporter at the Toronto Star.

Contact: http://ca.linkedin.com/in/sheldongordon; netmon@rogers.com

Eva Innes – Owner of a public relations and marketing consulting firm focusing on small and medium-sized businesses. Past positions: marketing and client strategy at BMO Harris Private Banking; corporate communications roles at Norigen Communications Inc.; AT&T Canada; MediaLinx Interactive Inc.; the Canadian Bankers’ Association; television production; and journalist at the Financial Post. Eva is the author of three books, including two editions of 100 Best Companies to Work for in Canada and Turning it Around - How 10 Canadian Organizations Changed Their Fortunes.

Contact: www.linkedin.com/in/evainnes

Judy Margolis – Writer and editor of strategic corporate marketing communications – internal and external, print, digital and multimedia -- for more than 50 of Canada’s leading companies and organizations across almost every major industry sector, plus global players in professional and financial services. Projects include B2B, corporate identity, customer relationship management, business development, branding, rebranding and naming, advertising campaigns, media messaging and social media. Also a business magazine managing editor, contributing editor, financial journalist, creative copywriter, art director and national proposal team leader.

Linked In: http://www.linkedin.com/in/judymargolis2009

Kate McCaffery – Writer, reporter, editor and ghost writer, mostly in the financial services industry. Expert at web writing, packaging, content development, marketing and online strategy development. Honing skills in search engine optimisation and digital marketing techniques via the Canadian Marketing Association's E-marketing program

Linked In: http://www.linkedin.com/in/katemccaffery

Rosemary McCracken Presently a freelance financial writer focusing on financial services, personal finance – and any other topic that comes her way. Formerly a journalist who has worked as a staff reporter, copy editor, entertainment reviewer and editorial writer at a number of daily newspapers across Canada: The Montreal Star, The Toronto Star, The Financial Post, The Windsor Star and The Calgary Herald. Rosemary’s short fiction has appeared in many publications. Her debut mystery novel, Safe Harbor, featuring a sleuth who is a female financial planner, was short-listed for Britain’s debut dagger in 2010, and was published by Imajin Books in 2012. Its sequel, Black Water, was released in 2013.

Linked In: http://www.linkedin.com/pub/rosemary-mccracken/37/760/522; rosmccracken@rogers.com; http://www.rosemarymccracken.com; http://rosemarymccracken.wordpress.com; http://www.twitter.com/RCMcCracken; https://www.facebook.com/rosemarymccracken

Elizabeth Raymer – Writer, editor and communicator with nearly two decades of experience in national journalism, as well as in communications and media relations in the nonprofit and public sectors. Beth has worked as a staff writer and editor for professional and daily newspapers in Toronto, and freelance for magazines, newspapers, newsletters and websites. Her stints in communications have included two managerial roles, and launching a magazine for a provincial advocacy and member-services organization. She was also the editor of the Book and Periodical Council’s Freedom to Read review for 2006 and 2014. Largely self-employed and not complaining.

 

Norma Meneguzzi Spall – Public relations, special events, marketing professional with over 30 years in the corporate, consumer products, fashion, health and not-for-profit areas. A keen strategist with an innovative approach to communications. Clients include: Canadian Breast Cancer Foundation; Ontario Power Generation; Women’s College Hospital; De Beers Consolidated Mines; C.E. Jamieson.

Linked In: http// ca.linkedin.com/pub/normameneguzzispall; norma@theresultsgrouppr.com; @NormaMeneguzzi Spall; theresultsgrouppr

Susan Yellin – A former business reporter turned public relations and communications professional with an in-depth background of the investment management industry and its issues. Brings strategic thinking and media know-how to proactive communications projects. Writes well-thought-out speeches and compelling opinion pieces in addition to news releases and FAQs. Strong interest in financial literacy; medical writing for the public.

Linked In: http://ca.linkedin.com/in/susanyelline more about yo

 The CPES Group

​  Communications Professionals Economic Stimulus Group

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